Owning a website might initially seem like a venture for tech experts only. You may wonder if it requires extensive technical skills to manage successfully. Is that truly necessary?
Creating a new website is an exciting step for any small business. However, providing your web designer with the right content can be daunting. Your designer has requested the website's "copy"—the words on each page—and photos.
Meet Jack, a skilled carpenter renowned for his exquisite handcrafted cabinets and bespoke furniture. Jack's name was often passed between satisfied customers in his local town, praising his meticulous work and dependable service. However, despite the strong word-of-mouth referrals, Jack noticed a worrying trend: a slow but steady decline in new client conversations.